News

After almost 20 years of expertise in training pharmaceutical professionals, EADA is going to impart the Master in Pharmaceutical Marketing in Madrid in collaboration with the IDE – CESEM institution.  The programme was first launched 19 years ago in Barcelona and has trained about 500 professionals from the industry. It is backed by the expertise of professors from key national and international laboratories and by the collaboration of 30 companies from the industry that are associated to EADA.

The programme is set to begin in February 2011.

Five renowned speakers such as Emilio Moraleda former President of Pfizer, Silvia Gil-Vernet, Sustainability Manager at Esteve and Enrique Ordieres, President of CINFA, together with an advisory committee make up the faculty of professors.

 The programme was conceived and designed by EADA in close collaboration with the marketing managers of pharmaceutical laboratories and is especially targeted at professionals who are going to enter or wish to enter the Marketing Department of companies related to Healthcare. EADA thus addresses the need to offer a consolidated high level programme in Madrid, where about 50% of Spain’s pharmaceutical laboratories are currently located.

EADA, Escuela de Alta Dirección y Administración, was founded in 1957 by a group of entrepreneurs and professionals as an independent institution both from an ideological and an economic viewpoint and has a longstanding tradition in training in the pharmaceutical marketing field.