Leading What Matters
Institutional Manifesto
In the world of the Polycrisis, it is clear there is no return to any notion of “normal” that we can derive from the experience of the last Century.
In the face of the new pressures on the business environment and society placed by the mutually reinforcing crises of climate change, violent conflict, global inequality, macroeconomic uncertainty, mass migration, etc; the onus on business schools – tasked not only with developing and training future business people but also to help in the planning and self-reflection of current corporate leaders facing an increasingly disorientating outlook – is to be at the forefront of a much larger task: that of mobilising the potential of business as a force for good.
In the face of unfolding developments in the global geopolitical and geoeconomic landscape, business schools cannot afford to remain detached observers and must help business leaders to go beyond sustaining current business practices. Instead, the new leaders must actively engage and navigate an ever-changing landscape, working with stakeholders, both individual and organizations alike, to embrace adaptability and acquire new skills as the tides of the economy shift. The intricate interplay between environmental sustainability, growing inequality, and the ever-advancing realm of artificial intelligence underscores the importance of upskilling and reskilling the workforce.
This becomes an essential endeavour as once-familiar contours of work are being redrawn by emerging technology, with younger generations seeking fluidity and alternative models of employment. In this dynamic milieu, the importance of lifelong learning and the ability to swiftly adapt to exponential technological advancements and environmental change takes centre stage, serving as a vital prerequisite for ensuring not only employability but also personal growth, in the journey ahead. Embracing the evolving labour market and acquiring new proficiencies not only holds the key to individual employability but also assumes a pivotal role in rejuvenating organizations and breathing new life into the social and environmental fabric that envelops them.
It is within the realm of business schools that this transformative journey takes shape, as they bear the responsibility of developing education and training programs that equip individuals with the requisite skills for the digital age. By empowering the leaders to wield technological advancements responsibly, we can create real business multipliers, who can foster economic development, redress social disparities, and implement sustainable practices much beyond their direct field of activity.
The push for positive-impact business becomes the cornerstone for cultivating a resilient and all-encompassing society, where economic activity and the environment seamlessly coexist, propelling us towards a future that thrives in long-term sustainability.
EADA leads this push by transforming people and bringing research and know-how in business sustainability closer to a real impact and thanks to its multiplying agents: students, Alumni, teaching staff, partners, among others.
We are EADA. LEADING WHAT MATTERS.
